About

David Reekie

Creative Design Expert, Design Management Leader, Print, Digital and IT jack of all trades master of some!

Passionate creative with over 15 years’ experience designing effective marketing collateral for traditional and new media platforms in alignment with brand identity to help increase awareness in dynamic environments. Natural leader with demonstrated ability to supervise and coach high performing teams while triaging briefs and distributing tasks to staff in order of importance. Branding expert adept at partnering with cross-functional colleagues to create creative online and off line media and supporting systems within established deadlines and budget limits. Skilled front-end UI developer proficient at developing websites and applications to streamline processes and enhance productivity.

I would be glad to grow my network with a wider range of similarly minded professionals in my field, so if this resonates with you, let’s connect!

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Web

Screen

 

A selection of Graphic animations, some used as idents for and intro animations for events and website, some just some experiments for my own content, all made with a mix of Adobe Illustrator, After Effects, Premier and Blender. 

Print

IT

Virtual events platform

As the event we usually hold at Olympia London in April most years, was unable to take place due to the COVID lockdowns of 2020 and 2021, we like many companies had to turn to running virtual events, after running 2 events using established platforms reasonably successfully I felt as a company with very specific requirements I could build our own platform, so with the help of a great team of developers from Rishabhsoft we built our own events platform using a mix of React, Laravel, on scalable AWS hosted environment, using JW Player as the streaming service, that can scale to our events needs, for less than the cost of using an established event platform for just one event and with the benfit of a bespoke build tailored to our needs.

It was a lot of work and a little fraught when we went live for the first time but it performed well and was well received with over 3500 users over the 4 days of the virtual event and after to watch the on-demand video library.

The platform could also report on site usage tracking 100,000+ interactions as well as having a notification feature and an internal chat messaging system, break out zoom meeting inputs, exhibitor/sponsors channel where they could display video, documents , company descriptions.

We continue to use and develop it as our needs change and will be looking at how we can continue to use it as our events return to a more hybrid approach with a hopeful return to physical events but keep the new customer base who maybe unable to travel or prefer to attend virtually.

Database for customer management and events management

Streamlining and enhancing contact, sales, product, and event management processes across all the business units by developing a customised MS Access frontend database with a tailored SQL based backend platform which monitors, records, and collates interactions.

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